OAHPP Risk Communication Workshop
Toronto, Ontario, February 28 – March 2, 2011
The Ontario Agency for Health Protection and Promotion (OAHPP), in collaboration with the Dalla Lana School of Public Health at University of Toronto, hosted Drs. Peter Sandman and Jody Lanard to provide a three-day risk communication workshop in Toronto. This issue of the Purple Paper presents the “Risk = Hazard + Outrage” formula for risk communication created by Dr. Sandman and highlights some of the key elements of his approach discussed at the workshop.
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